I came across this National Distillers bourbon ad from 1942 and immediately knew it was the perfect ad to post this week. With all of the buzz surrounding Maker’s Mark’s decision to lower the alcohol content of their bourbon, I knew everyone would enjoy the message delivered in this classic wartime advertisement.
For those of you who have emailed me about my opinion on the Maker’s Mark development, please be patient. I’ll post something once I get a little more information and have had a chance to experience the new version. I want to make sure my post isn’t totally based on emotion.
Here’s to a great weekend, no matter what bourbon you decide to put in your glass. Cheers!
Patrick Garrett, "Pops" as he's known to his friends, is the founder of Bourbon & Banter, LLC and claims the title of Chief Drinking Officer (CDO). A long-time marketing professional and photographer, Pops hopes to use his professional experience and love of Bourbon to spread the Bourbon Gospel and help everyone realize the therapeutic power of having a good drink with friends. Read Patrick's full profile.