UNVEILING OF RUSSELL’S RESERVE® 13 YEAR OLD BOURBON SHOWCASES 40-YEAR WHISKEY VETERAN EDDIE RUSSELL’S MASTERY OF BOURBON-MAKING
Acclaimed Master Distiller Launches Limited Edition, Non-Chill Filtered,
Barrel Proof Kentucky Straight Whiskey
LAWRENCEBURG, KY (June 1, 2021) — Straight up and straight out of the Commonwealth of Kentucky comes one of the boldest, yet smooth, limited-edition bourbons ever. Honoring the family ties that bind, Eddie Russell is introducing Russell’s Reserve 13 Year Old, a 114.8-proof Kentucky Straight Bourbon that, once again, exemplifies the Russell family’s mastery of bourbon-making. In the ultimate distilling challenge, Eddie aged this one-of-a-kind release for at least 13 years, maintained the barrel proof and opted not to chill filter the whiskey, creating a more robust mouthfeel and authentic bourbon experience.
“Crafting Russell’s Reserve 13 Year Old turned out to be one of my most rewarding experiences as a distiller,“ said Eddie Russell, who celebrates an astounding 40 years of bourbon making at the Wild Turkey Distillery this year. "This release embodies our commitment to creating uniquely satisfying flavors, and, hands down, it’s one of our most rare bourbons.”
Russell’s Reserve 13 Year Old pays tribute to the distillery’s heritage and the legacy pioneered by venerated Master Distiller Jimmy Russell while showcasing Eddie’s innovative talents and expert ability to develop supreme flavors through careful aging and a keen sense for identifying only the highest quality barrels. The result is a daring, batch-specific new statement with enticing flavors, such as notes of plum, chocolate, and toasted brown sugar, that speak to the ever-evolving mastery of the Russell family.
Savoring Russell’s Reserve 13 Year Old is an experience like no other. The barrel-proof bourbon coats the palate with sweet and warming flavors rising from the harmonious marriage of dried dark fruit and charred confectionary notes. Those sweet and woody notes give way to rich flavors of honey, chocolate and nougat throughout, followed by a strong and lasting finish.
The introduction of Russell’s Reserve 13 Year Old is the latest in the Russell’s Reserve lineup, which boasts an award-winning portfolio of bourbon and rye whiskies to suit the palate of any drinker, regardless of where they are on their journey of bourbon enjoyment.
Best enjoyed neat or on the rocks, Russell’s Reserve 13 Year Old will be available in the United States at $69.99 SRP per bottle for a limited time only. For more information, please visit www.wildturkey.com.
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Patrick Garrett, "Pops" as he's known to his friends, is the founder of Bourbon & Banter, LLC and claims the title of Chief Drinking Officer (CDO). A long-time marketing professional and photographer, Pops hopes to use his professional experience and love of Bourbon to spread the Bourbon Gospel and help everyone realize the therapeutic power of having a good drink with friends. Read Patrick's full profile.