BOURBON HERITAGE MONTH
WELCOME TO THE BEST DAMN MONTH OF THE YEAR–BOURBON HERITAGE MONTH
Whether you're a bourbon rookie or a seasoned aficionado, welcome to Bourbon Heritage Month! We're thrilled to have you join us for our 12th-annual celebration of all things bourbon. So grab a glass, pour yourself a generous drink, and dive into the festivities we’ve got lined up for the next 30 days.
Here’s what you need to do to join the fun:
- Enter Our Giveaway: Who doesn't love free bourbon stuff? Enter for a chance to win some amazing prizes.
- Download Your #30DaysOfBourbon Calendar: Stay on top of all the daily bourbon challenges and events.
- Stock Up on Bourbon Gear: Show off your bourbon pride with some stylish merch.
And hey, don't keep this bourbon bonanza to yourself! Share this page with your friends and invite them to join in. Let's face it: Bourbon is better enjoyed with good company, and winning prizes is way more fun when you can brag about it to your buddies.
From all of us at Bourbon & Banter, thank you for being part of our bourbon-loving community. We're excited to share our passion and spread the bourbon gospel with you throughout the month. Cheers!
WIN BOURBON SWAG & MORE
Here’s your golden opportunity to upgrade your bourbon wardrobe and home bar without spending a single dime! We're excited to bring back our annual Bourbon Swag Giveaway for the 11th year in a row, thanks to the generous support from some of your favorite brands and distilleries. Each week, we'll select a lucky winner to receive a bourbon swag pack (4 winners in total), and at the end of the month, we'll pick a Mega-Pack winner who will score the ultimate bourbon gear collection.

This year, we’ve cranked up the fun with more ways to earn unlimited additional entries. Follow us online, share the giveaway with your friends, and watch your chances to win skyrocket. Once you’ve racked up your entries, sit back, pour yourself a nice bourbon, and start dreaming about all the cool swag you might win.
But that’s not all! In addition to the weekly bourbon swag prizes, we're also giving away loads of other goodies. Think swag from your favorite brands, free online whiskey classes, Bourbon & Banter community memberships, and gear from our very own DrinkCurious Bourbon Shop. Make sure you’re following us on all our social channels because you never know when we’ll throw in a quick giveaway or call out your name to claim a prize.
So, get ready to celebrate Bourbon Heritage Month with us and score some amazing bourbon swag along the way. Cheers!
DID SOMEONE SAY THERE WERE MORE PRIZES?
We've got some extra surprises up our sleeves for Bourbon Heritage Month! Keep an eye on our social media channels for surprise giveaways that will pop up throughout the month. Make sure you're following us on Twitter, Instagram, and Facebook to get in on these bonus prizes.
And don’t forget to enter our main giveaway for a shot at all the amazing swag we've mentioned. Invite your friends to join in, too – the more, the merrier! Plus, if we hit our stretch goal of 40k Instagram followers, we'll celebrate by giving away a bottle of Old Rip Van Winkle. So, spread the word, share the bourbon love, and let's make this Bourbon Heritage Month the best one yet! Cheers!
WHAT IS BOURBON HERITAGE MONTH?
National Bourbon Heritage Month is an observance in the United States that calls for celebration of bourbon as America's "Native Spirit". On August 2, 2007, the US Senate declared September as "National Bourbon Heritage Month." The bill, sponsored by Republican Senator Jim Bunning of Kentucky, passed by unanimous consent. The resolution calls for consumers who enjoy bourbon to do so responsibly and in moderation. The bill reinforces the 1964 Act of Congress that declared bourbon "America's Native Spirit" by celebrating the family heritage, tradition and deep-rooted legacy that the bourbon industry contributes to the United States. (source: Wikipedia)
THE 30 DAYS OF
BOURBON CHALLENGE
Join your fellow bourbon lovers starting 9/1/25 as they take on the challenge of enjoying 30 different bourbons throughout September.
Let's break down the ground rules in the simplest way: BOURBON ONLY. We're keeping this exclusive, so there is no room for Rye, Scotch, Irish, Indian, Taiwanese, Canadian, Japanese, Australian, or Mexican whiskies. And don't even think about sneaking in those flavored concoctions that don't meet the TTB standards for bourbon (yes, Red Stag and Fireball, we're looking at you).
Remember, your 30-day conquest is all about bourbon—nothing else will do. Anything other than pure bourbon will not count toward your goal.
Hold on tight; here's a handy set of guidelines to ensure your daily pick counts towards conquering the 30 Days of Bourbon Challenge:
- Proof Matters: Wild Turkey 81 and 101 are considered one expression. But if a brand offers a Bottled-in-Bond version and a standard one, those are fair game individually.
- Mash-Up Mastery: Four Roses’ ten unique recipes each stand on their own. Their Small Batch, Select, and limited blends? Totally eligible.
- Finished = Fair Game: Bourbons finished in other barrels (like Angel’s Envy) are welcome, as long as they started life as bourbon.
- Sourced But Legit: Bourbon sourced from another distillery is fine—as long as it’s still bourbon and fits the rest of the rules.
- Single Barrel Clarification: Different barrels of the same expression? Still just one entry. Don’t try to game the challenge with every Blanton’s letter.
- Cocktails Are Cool: If cocktails are your thing, go for it—just be sure each one includes a unique bourbon.
Click below to read The Definitive Guide to the 30 Days of Bourbon Challenge. Then, download your tracking calendar and Bourbon Heritage Month graphic overlays for social media use.
GEAR UP
There's no better time than Bourbon Heritage Month to stock up on bourbon-themed gear. Check out our online store and treat yourself to some unique bourbon items that show off your love for America’s native spirit. Plus, as a bonus, one lucky shopper will win a special Bourbon & Banter gear pack at the end of the month. Happy shopping and cheers!
SHOP BOURBON GEAR2025 BHM SPONSORS
A special shoutout to our friends at these amazing brands for partnering with us and supporting our Bourbon Heritage Month celebration this year. We truly appreciate their collaboration in helping us spread the bourbon love and encouraging everyone to #DrinkCurious. Cheers to great partnerships and even better bourbon!