Get To Know Bourbon de Luxe’s tiny relaunch is a hit, but market headwinds concern its owners Barrels don't sell like that; they sell in lots. You’re allowed to try a couple from each lot, and you pick the lot you want. Anyone that tells you that, “I tried 1,000 barrels,” can go kick rocks. That's not how it works.
New Brand Releases Bourbon de Luxe returns to a legendary name in Kentucky whiskey First created in the early 1900s by a Ft. Worth, Texas-based whiskey merchant named Milton Eppstein, Bourbon de Luxe is now being brought back as a super-premium Kentucky Straight Bourbon by the founders of Rolling Fork Spirits, Turner Wathen and Jordan Morris.
