HQ Build-Out: Episode 1

We're locked in for at least 4 years, and the renovation is officially underway. Come take a look at what we're building — before the walls go up and the bottles find their home.

HQ Build-Out: Episode 1

We've been in our space for a while now, but most of you have never seen the inside of it. A photo here and there, nothing more. That changes today.

After sorting out some lease snags a few months back, we're locked in for up to four more years and kicking off a full renovation. Front lounge, office, production zone, storage — the whole thing. 3,300 square feet of what is currently a glorified storage unit with cardboard walls and paint samples everywhere.

In the video below, I walk you through the space as it exists right now, before anything happens. The before before. Then I show you the floor plans and talk through what we're building and why.

Fair warning: we're doing this on a shoestring. No big budgets, no fancy contractors. Creativity will carry this one. But the vision is solid, and I think when it's done, it's going to be a space worth showing up to.

This is the first in a series of videos we'll be posting as the build-out progresses. Follow along, ask questions, offer advice. Just know that if your advice requires money we don't have, we'll file it away for HQ 2.0.