Is this really the voice of reason?

So, in an effort to prove the critics wrong—or possibly confirm their suspicions—we decided to run an experiment. What happens if we intentionally include a voice of reason in our video tasting reviews?

Is this really the voice of reason?

Over the last 15+ years, Bourbon & Banter has somehow earned a reputation.

Apparently, we’re “a little too satirical.”

“A bit over the top.”

“Maybe lacking a voice of reason.”

We honestly have no idea where that came from.

So, in an effort to prove the critics wrong—or possibly confirm their suspicions—we decided to run an experiment. What happens if we intentionally include a voice of reason in our video tasting reviews?

Enter Steve Coomes.

Longtime Bourbon & Banter editor. Thoughtful guy. Calm demeanor. Allegedly, here to keep things grounded.

The question is: does Steve actually bring balance and clarity to the discussion…

Or does he just get steamrolled by louder opinions and stronger pours?

Watch the video below and let us know what you think in the comments.

Did adding Steve help? Hurt? Or change absolutely nothing?

We’re genuinely curious. 🍻