If you really have to have that bottle, you’re forced to buy it on the secondary market. That is when you are at the mercy of the hype train. People are paying 4-8x retail for $30 bottles? Are you kidding me? That’s insane to me.
There is so much value on the shelves if you’re actually a bourbon drinker. If you’re just bunkering bottles because bourbon is “hot” right now or hoarding shelf queens to show off to your friends and neighbors, you’re also part of the problem. It’s great that you have 15 unopened bottles of Blanton’s on the shelf in your office, but how many (if any) do you have that are opened? Do you actually enjoy drinking it or are you just collecting bottles so you can flex online to a bunch of strangers?
"If you think I’m wrong, how many of you would pass on a bottle of Blanton’s for $100 if you walked into your local store tomorrow?"
Brent was born and raised in Indianapolis, IN. After graduating from the University of Kansas with a degree in Journalism, he moved back to Indy where he eventually resurrected his family's brand of all beef kosher style hot dogs and opened a restaurant, King David Dogs, in downtown Indianapolis. When he's not juggling the many duties of an entrepreneur, he can usually be found relaxing at home with his wife, their twin boys, and their two dogs. Brent is a member of the Bourbon Society of Indianapolis, a BBQ enthusiast, and a cigar aficionado. Three things that are even better when enjoyed together with good friends. If Brent is not talking about bourbon, he's probably talking about sports, in particular, NFL football and Kansas Jayhawks basketball. You can follow his blog, BBQ and Bourbon here.
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